Merkley + Partners Digital Banners
As a Senior Graphic Designer, I spearheaded the transformation of the studio department by integrating new digital workflows. My focus was on producing high-impact digital banners for key clients, including Mercedes-Benz, White Castle, Novartis,
and others.
and others.
Leading the department, I optimized the banner creation process using Photoshop, Layer Comps, and Figma, while also developing streamlined cheat sheets for the creative team. My expertise made me the go-to designer for digital banners, collaborating closely with creative directors, marketing teams, account managers, art directors, and animators.
Beyond execution, I mentored junior and senior designers, guiding them in efficient, scalable banner production—ensuring speed without sacrificing quality.
