Fiore flower shop branding
In March 2022, I took part in an online graphic design mock-up challenge hosted on Discord. Throughout the entire month, the challenge required us to craft designs on a daily basis.During this particular challenge, the task was to conceive a brand and develop its brand identity. I decided to focus on a florist theme, aiming to fashion a logo that was both uncomplicated and refined. This is how the concept of "Fiore" came to life. After sketching out the logo, I digitized it by scanning and importing it into Illustrator. Here, I refined the colors. Subsequently, I utilized Photoshop to visualize the logo on diverse materials. Engaging in this project was an immensely enjoyable experience